Organic Consumers Association Coming Clean Campaign
Consumer Fraud, Green Cleaning, Holistic Lifestyle, Organic Products No Comments »Invitation to Formally Endorse OCA’s Coming Clean CampaignThe OCA has launched the Coming Clean campaign to counter the fraudulent “organic” labeling of conventional shampoos, body washes and other body care products by various so-called “organic” body care companies. These mislabeled products are undermining the letter and spirit of the organic regulations, and the problem is fast escalating out of control. Effective lobbying by various cosmetic companies and associated suppliers and consultants has resulted in the National Organic Program’s (NOP) and National Organic Standards Board’s (NOSB) failure to regulate these mislabeled “organic” body care products, leading to widespread fraud.
The OCA is dealing with the struggle between the integrity of the organic paradigm and the hollow market-driven needs of the cosmetics industry. Unfortunately, the cosmetics industry appears to be winning, and has to date effectively paralyzed the relevant organic institutions into inaction. Over the past year, this has enabled a few companies to systematically green-wash conventional surfactant shampoos, body washes and other body care products with front panel “organic” claims. Thus, OCA, as a watchdog for organic consumer protection, has launched the Coming Clean campaign..
Therefore, the OCA is inviting ethical companies, certifiers, stores and consumers to join together to preserve organic integrity by signing on to endorse this campaign.
All formal endorsements will be listed on OCA’s website.
For more information, please go to
http://www.organicconsumers.org/bodycare/
Thank you for your time and consideration.
Sincerely,
Ronnie Cummins
National Director
Organic Consumers Association
To Endorse sign on, Click Here
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